Josenol™ (dsm-firmenich)
Impact
Working dilution
What does Josenol smell like?
A delicate muguet powdery floral with hints of heliotrope and strong stability, offered by dsm-firmenich as a captive in the Sharing Innovation collection. Perfumer & Flavorist describes the aromatic allylic alcohol, introduced in 2014, as nicely floral with lilac and mimosa aspects and an anisic side, comparable to Florol but with more powdery, cosmetic facets that give it additional complexity and velvetiness. In a formula it is a soft muguet and rose modifier: it rounds a lily accord, powders a rose, and holds its shape where lighter muguet alcohols thin out. It is also the building block dsm-firmenich uses inside its own Heliotropin Base.
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